M/s Vishal Traders is an authorized dealer of industrial machinery and agricultural products. The company offers world-class pumping and power solutions to the customers.

Started in 1964 in the name of M/s.GOEL BROTHERS. at Dhuri by Mr. Bachan Lal Goel father of Mr. Dinesh Kumar Goel, the company has a long experience in selling all types of pumps and motors. The growth of the company can be seen from the fact that Mr. Goel linked the business with Brothers Limited and Kirloskar Electric Company in 1998 for upgrading its services. The branch office was made in Ludhiana by Mr. Dinesh Kumar Goel in 2004 in the name of M/s Vishal Traders who then took the business to new heights. The business was entirely shifted in 2010 making Ludhiana as its head office. In 2015, Mr. Goel linked the business with the leading Shakti Pumps which deals in stainless steel pumps.

We aim at providing the best possible services to both industries and individual users. Our growth agenda is based on innovation and creativity. We bring in transparency to the entire industry and aim at being the top in the field.


1. Kirloskar Brothers Limited, Pune for the sale of Industrial, Agriculture & Domestic Pumps.
2. Kirloskar Electric Company Limited, Banglore for the sale of Motors, Alternators & Transformers.
3. Shakti Pumps India for the sale of SS Pumps, Vertical Inline Pumps.